rss

WaterOperator.org Blog

Articles in support of small community water and wastewater operators.

Featured Video: This American Land: Critical Aquifer

If you're in an area of the country that's naturally dry, or in one of the states currently experiencing drought, you've probably had a lot of time to think about how to save water. Tips for conserving water around the home are a Google away (or check our document database!), but chances are, your biggest local water users aren't residential. If your area is dry enough that you need to be thinking about water use on a regional scale, then your local farmers may be needing some water conservation help too. In this 7-minute video, the USDA NRCS discusses the Ogallala Aquifer Initiative, where they worked with local farmers to grow more crops with less water:

If you want to learn more about the Ogallala Aquifer Initiative, check out this article. If you want to learn more about water conservation at water utilities, go to our document database, type "water conservation" (without the quote marks) into the Keyword Search field, and select Type "Manuals/Handbooks". Then click "Retrieve Documents".

Featured Video: Communicating Science

As a water utility professional, you probably spend at least some time talking to people about your job. Whether you're explaining operations to a utility board, breaking down a bill for a customer, or just chatting at a barbeque, eventually, someone is going to want to know how and why you do what you do. For some of you, this might be an easy task--you're an outgoing educator with a passion for your job. For others though, getting asked questions on the spot makes your mind go blank and your palms go sweaty. Still others may be happy to talk, but have a hard time getting people interested in what you have to say. Trying to help people understand a topic as complex as water and wastewater treatment can be a challenge, particularly when you're immersed in the topic yourselves. Add in the financial challenges some small systems face, and opening up meaningful communication with your community can feel even more daunting.



Scientists face similar challenges. Like water operators, scientists have a lot of knowledge about complex fields with specialized jargon. The work they do may not be obvious to people outside the profession, just like utility operations can feel hidden in plain sight. One resource that helps scientists learn how to communicate with the press and other non-scientists is the Alda-Kavli Center for Science Communication. In this video, co-founder Alan Alda talks about his inspiration for starting the Center and some of the basic communication principles he keeps in mind:



To read about water utility outreach programs, visit our document database and type "public relations" (without the quote marks) into the Keyword search field, then click "Retrieve Documents." Being open with your community about the challenges and successes at their utility can help you gain public support, even when you need to undertake big projects like rate hikes or infrastructure overhauls. Even if you don't have big projects looming on the horizon, taking the extra time to engage with your community can make your job more rewarding, and builds goodwill for when you do need a helping hand. If nothing else, taking some time to think about these issues ahead of time will give you some better conversation topics at your next barbeque.

Preparing a consumer confidence report

July 1 is around the corner, the deadline for community water suppliers to deliver their annual Consumer Confidence Report (CCR) to their customers. The CCR is a water quality report or a drinking water quality report, and is required under the U.S. Environmental Protection Agency’s Consumer Confidence Report Rule.

Every community water system serving at least 15 service connections and/or 25 people year round must prepare and distribute a report. To assist with preparing these, the EPA provides compliance tools and documents.

Gathering Results

The reports are based on calendar-year data, so your report due to customers this July 1, 2017 will be based on data collected between January and December 2016. CCRs must show the highest level of each detected contaminant (this is usually the value you report to the state to determine compliance) and the range of levels of that contaminant you found during the CCR calendar year assuming more than one sample was collected.

Additionally, the CCR Rule requires that drinking water standards and water sample results are presented as numbers greater than or equal to 1.0 in order to enhance consumer understanding of their drinking water quality. These units are often referred to as CCR units. For conversion assistance, view Converting Laboratory Units into CCR Units.

Writing the Report

Briefly, CCRs must include contact information for your utility, identify the water source, define acronyms and technical terms, report and explain levels of contaminants, explain any violations, variations and exemptions, and finally, include some required educational language. A complete explanation of CCR requirements begins on page 7 of the EPA document Preparing Your Drinking Water Consumer Confidence Report: Guidance for Water Suppliers. The document also includes sample language and definitions you can use, a certification form, and examples of CCRs.

As you begin formatting your CCR report, be sure to check the EPA’s Best Practices Fact Sheet for tips on formatting and language that will make your report easy for customers without your technical knowledge to understand.

Distribution to Customers

Distribution requirements can vary. In some states, the mailing requirement may be waived for systems serving less than 10,000 and substituted with a different option, such as publishing the CCR results in one or more local newspapers. If the mailing requirement is waived and your system serves less than 500, then you do not need to publish in a newspaper, but at least once a year, you must notify customers through a mailed, delivered, or posted notice that the CCR is available from your water system upon request.

In addition to sharing sampling results with your customers, the CCR is an opportunity to share the work you’ve completed to produce their drinking water, manage problems, and introduce future improvements and requirements for your utility.

Information for Your State

And finally, don’t forget to visit WaterOperator.org’s document library to find help documents and samples specific to your state. Simply select your state from the filters and enter a keyword search for “Consumer Confidence Report” or “CCR.”

Raise your profile with AWWA’s Drinking Water Week

Raise your profile with AWWA’s Drinking Water Week

This week marks the American Water Works Association’s drinking water awareness week, and they are offering a suite of free materials for water operators and utilities to raise you profile in your local communities.

“This year’s Drinking Water Week will motivate water consumers to be actively aware of how they personally connect with water,” said AWWA Chief Executive Officer David LaFrance. “We should all know how to find and fix leaks, care for our home’s pipes and support our utility’s investment in water infrastructure.”

The materials – which include artwork, public service announcements, press and social media posts and more – provide an introduction four key steps AWWA is highlighting for water users this year:

  • Drinking Water Week Introduction – AWWA encourages getting to know and love tap water.
  • Get the Lead Out – Replace lead-based water pipes and plumbing.
  • Check and Fix Leaks – Conserve water by checking and fixing leaks inside and outside the home.
  • Caring For Pipes – Stop clogs before they happen by learning more about what can and can’t be flushed.
  • Water Infrastructure Investment – Protect your water supply by advocating for investment in the repair and replacement of infrastructure.

Help celebrate the rest of Drinking Water Week, and bookmark their materials for the next time your program wants to promote these issues.

Featured Video: Freddy the Fish

If April showers have arrived at your utility, then stormwater topics are probably at the forefront of your mind---and your customers' minds too. This makes it a great moment for public education. There are things utilities can do to mitigate stormwater quality, but nothing works quite as well as having your community pitch in to clean up the watershed. This week's video presents basic practices that improve stormwater quality, in terms aimed at your youngest consumers. Freddy the Fish focuses on reducing litter, picking up dog poop, and eliminating storm sewer dumping, and combines these messages with animated and live-action video and brief singalongs. The video would be a particularly good fit for presentations to young school-age children, which in turn can be a great way to engage your community.

For more stormwater public outreach materials, search our document database using the category Stormwater and the type Factsheets/Case Studies. You might also be interested in the EPA's video on stormwater (for adults) here.

Featured Video: Lead and Copper Sampling

For the past three weeks, we've talked about the dangers to drinking water quality posed by water storage facilities, and discussed what you can do to combat them. But there's another source of drinking water contamination that's gotten a lot more press in the past few years, and that's the distribution system. Lead and copper pipes are known for their ability to leach metal into the water they contain. When the pipes are particularly exposed or the water chemistry is particularly favorable, they can leach a lot. If your customers have an increased interest in getting their water tested---or you'd like a refresher on how lead and copper sampling works yourself---this video from AWWA can be a great place to start. The two-and-a-half minute video briefly outlines the basic provisions of the Lead and Copper Rule, and goes on to discuss the proper technique for collecting lead and copper samples.

The Quick Reference Guides mentioned in the video can be found on the USEPA website here. The page with additional resources on the rule is here. To see what consumer information resources other utilities and states have developed for the Lead and Copper Rule, search our document database using the category Lead and Copper and the type Factsheets/Case Studies.

Featured Video: Will It Flush?

With the holidays coming up, a lot of your customers may be getting particularly creative with their flushing activities. After all, for a lot of us the holidays mean a lot of hectic activity and a house full of guests. When the house is full, the trash is full, and the bathroom's getting worked overtime, sometimes standards can relax a bit. And who can blame them? A lot of products do say "flushable," right there on the label.

If you think your customers could use some extra information on how several commonly-flushed products actually behave once they're out of sight, this video might help. In it, Pre-Treatment Technician Tracy Stevens from the City of Spokane Department of Wastewater Management uses a jar test setup to demonstrate the dangers to sewers and wastewater pumps posed by facial tissues, flushable wipes, dental floss, Q-Tips, feminine hygiene products, and flushable kitty litter. If you need to give someone a refresher on the flushable, this video could be a great place to start.

For more on utilities' efforts to fight flushables and fatbergs, search "flushable" (without the quote marks) in the keyword filter box of our document database. The City of Portland also has a list of items not to flush or put down your sink:

  • disposable diapers
  • tampons and tampon applicators
  • sanitary napkins
  • cotton balls and swabs
  • mini or maxi pads
  • condoms
  • cleaning wipes of any kind
  • facial tissue
  • bandages and bandage wrappings
  • automotive fluids
  • paint, solvents, sealants and thinners
  • poisons and hazardous waste
  • cooking grease 

So You've Got a Website...Now What?

In an earlier post, we talked a little about the value of having a website—or webpage on a city site—to connect with rate payers. Getting the site up is one step, albeit a huge one. Now you face the challenge of driving traffic to the site or page. After all, the most informative site might as well not exist if no one knows it’s there.

Marketing a website may sound like a full time job, but it doesn’t have to be. There are a handful of things you can do to raise awareness and promote use without adding much to your already lengthy “to do” lists.

  • Add a teaser to your email signature. Something as simple as “Visit WaterOperator.org for more information” with a hyperlink is enough. Emails get forwarded, copied, and otherwise shared. You never know who may be reading and clicking.   
  • Create a bill insert informing rate payers about the site. If resources allow it, consider including refrigerator magnets or something similar with the url and your logo to serve as a more lasting reminder.
  • Share website information on your utility’s Facebook, Twitter, or other social media accounts. If you’re not active on social media—or even if you are—reach out to whoever runs the accounts for your city or town to let them know the site is available as a resource. Whatever you do, don’t forget to include the link.
  • Participate in Facebook groups and Google Plus communities. This is a particularly good strategy if your own social media accounts don’t have a lot of followers. Perhaps your community has a Facebook community for parents, university students, seniors, gardeners, or more. Ask to join these groups and start directing people to relevant information on road closures, water conservation, or whatever else the group may find useful.
  • Offer to write a guest post for a city or community blog. By including your website in the bio at the end of your post, you can draw in visitors from sources that may get more hits than your website.
  • Reach out to your local print and tv media and offer to talk about some of the resources available on the site. 
  • Start an email list. Email marketing is still one of the strongest ways to engage with the public. Chances are, you found this very blog post through one of our email newsletters. Once you have it, use your list to highlight whitepapers, videos, conservation tips, and utility news recipients can find on your site.

As you start marketing your site, be sure to share your successes, mishaps, and everything in between on Small Communities #TalkAboutWater. Your experiences could help another small system reach their rate payers more effectively and efficiently.  

Websites Offer Conveniences for Utilities and Customers

If you’re reading this, you're probably already aware of the power of the internet to share information and raise awareness of important issues. Hopefully you think some websites (like ours!) are useful. But have you considered getting a website for your own utility? If you don’t have a website already, here are some things to consider.

Benefits of Going Online

A utility website can provide a number of services, both to you and to your customers. At the most basic level, a website can house the information people ask you for all the time: utility fee information, FAQs, maybe some fact sheets on common local concerns like water conservation or winterizing. Not only does this provide a convenient place to direct people for more information, but some people may Google first, and find what they’re looking for before they have to try tracking you down by phone.

Beyond this basic usefulness, websites can be outfitted with customer service contact forms, new service request forms, CCRs, board meeting schedules and minutes, online bill pay options, and other resources. Contact forms usually feed into an email account, which can be used to collect and organize non-emergency customer communication even when you’re not available. Online bill pay is a convenience for your customers, and online CCR distribution, if your utility is eligible, can be a convenience for you.

Website Building Services

If you’d be interesting in gaining the convenience of a website without having to set one up on your own, there are services that can help. As an example (but not an endorsement), Rural Water Impact provides website setup and migration services specifically for small water utilities. GoDaddy also offers a range of website design and hosting packages. And if you’d like to try your hand at a straight-forward design, services like Weebly and Squarespace make it as easy as drag and drop.

As always, we here at WaterOperator.org are happy to help you think through your website needs. You can reach us at info@wateroperator.org or 1-866-522-2681.

Planning for the Future

The convenience and organization of a good website can provide plenty of benefit in the present. But those benefits can stretch into the future, as young people accustomed to cell phones and internet use start getting old enough to pay the bills. In addition to providing convenience to you and your customers now, having an established website can prepare you and your utility for a new, more digital future.

A Few Considerations 

The Americans with Disabilities Act requires that water districts—among others—provide equal access to programs and services. One way to meet these requirements is to ensure that your website makes use of accessible design features. Systems with inaccessible sites may also be able to meet their legal obligations by providing an alternative way for people to access the information provide, such as a staffed telephone line. You can learn more about ADA requirements by calling the Department of Justice's toll-free information line at 800-514-0301. 

State law may also require that public utilities with websites maintained by utility staff post meeting schedules, agendas, and minutes. Your primacy agency should be aware of these requirements and can direct you to the appropriate state office for more detailed information.

If these requirements give you pause, consider talking with city or town officials to see if your system can instead be an active partner on their website. This is also a good option for systems concerned that under-staffing makes maintaining a website impossible. 

Tools to Help Utilities Get the Word Out Fast

Last week, we talked about the role public advisories can be used to garner community buy-in and create more informed rate payers. Planning and adopting a comprehensive advisory framework, though, takes time—something most small utilities just don’t have to spare.

With that reality in mind, we wanted to let you know about a few public notification services available on the market. A quick disclaimer first—we at WaterOperator.org aren’t endorsing these or any other company, and we recommend you do research on your own to find the system that best fits your needs. Whether you contact one of these companies, another, or none at all, it’s worth the time to find out how a system like this might benefit your community. Also, please remember to check with your primacy agency as to whether your chosen (lowercase) public notification option may or may not be used for compliance with the requirements of the (uppercase) Public Notification regulation, or simply as a trust-promoting public service.

Swiftreach Networks

Using the SwiftH2O™ internet-based platform, utilities easily create and send thousands of voice, text, fax and email messages within minutes to any number of individuals on any device. These notifications are directly targeted to affected customers and tracked, allowing you to track who received and listened to your messages.

RapdiNotify

This international company’s web-based mass notification system allows you to notify your staff, rate payers, and other contacts via phone, email, and text messages. The product includes a self-registration widget for your website, as well as GIS mapping to help you target mass communication inside specific, user-defined geographic areas.

WARN

WARN offers multiple notification platforms built with small communities in mind. WARN Mass Notify makes it possible and easy to contact thousands of homes, work, and cell numbers a minute, as well as send texts, emails, and faxes.

If paid services aren’t right for your utility, remember that social media platforms like Facebook and Twitter have extremely broad reaches—with the added perk of allowing rate payers to respond. Whether your system is a social media beginner or veteran, the free resources below are worth checking out.

Communications, Customer Service, Social Networking

This 10-slide presentation breaks social media sites into basic kinds (conversational, one-way, interactive, etc.), and briefly discusses how many people use many of the most popular sites, basic uses of some social media outlets, and customer service on social media. 

Social Networking: The Old and the New, Interaction and Communication Between Communities and Their Customers and Operator to Operator Connectivity

This 23-slide presentation discusses social networking and social media. It discusses the importance, possible uses, and approach to using social media, particularly Facebook, for communication and outreach, and includes several screenshots of national water organization's Facebook pages. 

You can also contact us directly at info@wateroperator.org or join our Small Communities #TalkAboutWater LinkedIn group to get advice on how to tap into the power of social media.